Summarize this article with:

Your site name shows up everywhere. Browser tabs, search results, your Wix dashboard.

When it’s wrong, it looks unprofessional. Worse, it confuses visitors before they even land on your page.

Learning how to change site name on Wix takes about 5 minutes. But there are actually five different places where your site name appears, and each one requires a different method to update.

This guide walks you through all of them: the Wix dashboard, website settings, browser tab titles, search engine listings, and your free URL address.

No coding required. Just step-by-step instructions with exact menu paths.

How to Change Site Name on Wix

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Changing site name on Wix is the process of updating your website’s display name across the Wix dashboard, browser tabs, and search engine results.

Users need this when rebranding, correcting typos, or updating business information after a pivot.

This guide covers 5 methods requiring 5 to 10 minutes and basic Wix account access.

Prerequisites

Before you start, make sure you have these ready:

  • Wix account with login credentials
  • Dashboard access to the target website
  • Wix Editor or site dashboard open in your browser
  • Time estimate: 5 to 10 minutes
  • Skill level: Beginner

No coding knowledge required. If you’re brand new to the platform, check out how to use Wix first.

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Step 1: How Do You Rename Your Site in the Wix Dashboard?

Access Site Actions in your Wix dashboard and select Rename Site. Enter the new name in the Site Name field. This updates the internal identifier that appears in your Wix account site list.

Action

  1. Site Dashboard > Site Actions dropdown (top right)
  2. Click Rename Site from the menu
  3. Type new name in the Site Name field
  4. Click Save

Purpose

This method changes how your site appears in your personal Wix account. Useful when managing multiple websites and you need to tell them apart quickly.

Step 2: How Do You Change the Site Name in Website Settings?

Navigate to Settings in the left sidebar, then Website Settings. Locate the Site name field near the top. Enter your new site name and click Save in the upper right corner.

Action

  1. Dashboard > Settings (left sidebar)
  2. Click Website Settings section
  3. Find the Site name field at the top
  4. Enter new name > Save (upper right)

Purpose

This updates your site’s primary display name. The change reflects in your browser tab title and some areas of your live site depending on your template.

Already have a custom domain? You might also want to learn how to connect a domain to Wix properly.

Step 3: How Do You Change the Site Name That Appears in Browser Tabs?

Open the Wix Editor and access Pages and Menu. Click the More Actions icon next to your homepage. Select SEO basics and edit the Title tag field. Publish your site to apply changes.

Action

  1. Wix Editor > Pages and Menu (left panel)
  2. Click the three-dot icon next to Homepage
  3. Select SEO basics
  4. Edit the Title tag field
  5. Click Publish

Purpose

The title tag controls what visitors see in their browser tab when viewing your site. It also affects how your homepage appears in Google search results.

Want to update that small icon next to your site name? Learn about favicons and how they work with your brand identity.

Step 4: How Do You Change the Site Name in Search Results?

Search engines display your og:sitename tag or homepage title tag. Access the SEO Panel for your homepage to update the site name tag. Submit your URL to Google Search Console to request faster indexing.

Action

  1. Wix Editor > Homepage > SEO Panel
  2. Scroll to Social Share settings
  3. Edit the og:sitename field
  4. Publish your site
  5. Submit URL to Google Search Console (optional but recommended)

Purpose

Google uses multiple signals to determine your site name in search results. The og:sitename tag, title tag, heading tags, and structured data all play a role.

Expect 7 to 14 days for Google to crawl and update your listing.

Step 5: How Do You Change the Free Wix URL Site Address?

Free Wix URLs follow the format accountname.wixsite.com/sitename. Change the site address portion through Site Actions > Rename Site. Edit the Site Address URL field and click Save.

Sites with connected custom domains require domain unassignment first.

Action

  1. Site Dashboard > Site Actions
  2. Click Rename Site
  3. Edit the Site Address (URL) field
  4. Click Save

Conditional Note

Already connected a domain? You need to unassign it before changing your free URL. Go to Domains > Domain Actions > Unassign, make your changes, then reassign.

Planning to move your domain elsewhere? Check out how to transfer a domain from Wix to GoDaddy or how to transfer a domain from Wix to Squarespace.

Purpose

Updates the URL visitors use to access your site on the free Wix plan. Critical for branding consistency.

Verification

After making changes, confirm everything worked:

  • Check browser tab displays the new name
  • View your site in the Wix dashboard site list
  • Preview the site in Editor mode
  • Search for your site in Google (allow 24 to 48 hours minimum)

The Wix dashboard updates immediately. Search engine results take longer due to crawling schedules.

Troubleshooting

Site name not updating in browser tab

Clear your browser cache first. Check for custom code conflicts in your site settings. Verify the title tag in the SEO basics panel matches your intended name.

Site name unchanged in Google search results

Submit your URL directly to Google Search Console. Wait 7 to 14 days for crawling. Double-check that your og:sitename tag is set correctly in the SEO Panel.

Cannot edit Site Address URL

You have a connected domain blocking the change. Go to Domains > Domain Actions > Unassign. Make your URL changes, then reassign the domain.

Account name conflict error

Someone else already uses that account name. Account names must be unique across all Wix users. Try a variation or add numbers.

Changes not saving

Check your internet connection. Try a different browser. Make sure you click the Save button, not just close the panel.

Related Processes

After renaming your site, you might need these:

Need to remove pages during your rebrand? Learn how to delete a page on Wix or how to delete a section in Wix.

Want to preview changes before going live? See how to share a Wix website without publishing.

FAQ on How To Change Site Name On Wix

Can I change my Wix site name after publishing?

Yes. Access your Wix dashboard, click Site Actions, then Rename Site. Enter your new name and save. The change applies immediately to your account. Browser tabs and search results update after you republish.

Why is my site name not changing in Google search results?

Google uses multiple signals: your title tag, og:sitename, heading tags, and structured data. Update these in your SEO Panel, then submit your URL to Google Search Console. Allow 7 to 14 days for crawling.

How do I change the name in my browser tab on Wix?

Open the Wix Editor, go to Pages and Menu, click the three-dot icon next to your homepage. Select SEO basics and edit the Title tag field. Publish your site to apply the change.

Can I change my free Wix URL address?

Yes. Go to Site Actions and select Rename Site. Edit the Site Address URL field. This only works for sites without connected domains. If you have a custom domain, unassign it first.

Will changing my site name affect my SEO rankings?

Minor impact if done correctly. Update your title tag, og:sitename, and submit to Google Search Console. Keep your domain the same when possible. Search engines need time to recrawl and index the changes.

How do I change the site name on the Wix mobile app?

Open the Wix app, go to your site, tap Manage at the bottom. Select Mobile App, then Change Header Design. Tap Customize and enter your new name under the Title field.

What is the difference between site name and domain name on Wix?

Site name is your display name in dashboards and browser tabs. Domain name is your actual URL (yourbusiness.com). You can change site name anytime. Domain changes require purchasing or connecting a new domain.

How long does it take for site name changes to appear?

Dashboard changes appear instantly. Browser tab updates show after publishing. Search engine results take 7 to 14 days minimum. Submit your URL to Google Search Console to speed up the process.

Can I have different site names for different pages?

Yes. Each page has its own title tag in the SEO basics panel. Edit individual pages through Pages and Menu in the Wix Editor. Your homepage title typically serves as the main site name.

Why can’t I edit my Site Address URL field?

You have a custom domain connected. Go to Domains in your Wix account, click Domain Actions, then Unassign. Now you can edit the Site Address URL. Reassign your domain after making changes.

Conclusion

Now you know how to change site name on Wix across every location that matters.

The Wix Editor handles your title tag and SEO basics. Your site dashboard manages the internal name and URL address. The SEO Panel controls what Google displays.

Five methods, same goal: consistent branding across your entire web presence.

Remember to update your og:site_name tag for social sharing. Submit your homepage URL to Google Search Console after making changes. Check your browser tab to confirm the title tag updated correctly.

Most changes take effect immediately. Search engine results need 7 to 14 days.

Your site name shapes first impressions. Get it right once, and your rebrand is complete.

Author

Bogdan Sandu specializes in web and graphic design, focusing on creating user-friendly websites, innovative UI kits, and unique fonts.Many of his resources are available on various design marketplaces. Over the years, he's worked with a range of clients and contributed to design publications like Designmodo, WebDesignerDepot, and Speckyboy, Slider Revolution among others.